Achieving success in just about any business is challenging in its way in this highly competitive world. In the food and restaurant industry, there is a presence of high volatility and risk as the competition is high and one mistake can lead to a complete downslide in the sales and business revenue. In such a highly competitive business environment, Omar Yunes from Mexico has been sustaining successfully since the time he was 21 years old.
He started his first Sushi Itto franchise unit when he was 21 and today at the age of forty years owns 13 Sushi Itto franchise units. Omar Yunes says that it is important for the people to work hard towards their dream in an honest manner, and dreams would turn into reality. Omar Yunes stated that he always looked out for an opportunity to enter the restaurant business and when Sushi Itto entered the Mexican market, he knew it was the opportunity he was waiting for and grabbed it without thinking twice.
Omar Yunes worked hard to ensure that the first Sushi Itto franchise that he opened in the Mexico City becomes a success. At the time when Omar Yunes opened sushi Itto franchise in Mexico, not many people were aware of the Japanese fast food cuisine, but Omar Yunes persisted and uniquely marketed the brand to create curiosity around the brand. All his efforts have paid off, and one clear example is the fact that he was recently announced the winner at the Best Franchise in the World Competition held in Florence, Italy. Omar Yunes after winning the award attributed his success to the team of 400 employees that work round the clock to ensure that his network of franchise remain satisfied and are admired by the customers.
Omar Yunes understands that the employees are what makes his business successful and keeps his employees motivated. Not only are the employees paid well, but many other perks are provided for better performance, which ensures higher customer satisfaction and better services at all the franchises owned by Omar Yunes. He continues to devise new ways to improve the quality of services offered at Sushi Itto franchises owned by him, which has also helped in improving the market image of the brand as a whole.